For some people when you give them lemons they make lemonade. Lets assume that not everyone receives the same opportunities with photography. Not everyone is handed the best equipment and tons of clients out of nowhere so they can turn it into a business.
Life doesn’t hand everybody lemons. I think the folks who are the most successful are the ones who went out in search of opportunities in the first place. If you’re waiting around for things to just happen and make your business, your photography, and your life better or easier I’m unfortunately going to be the bearer of bad news. Waiting for life to hand you lemons so you can make lemonade is a waste of time. You need to get up off your couch, drive yourself to the store, and buy the lemons. Being a successful business owner has a lot to do with taking initiative.
The thoughts behind this post are this, you have to create your own opportunities as a photographer to be successful and only you can measure that amount of success for yourself. There are so many photographers out there and I see people daily asking themselves if this job is worth it. If photography is what you love and you want to build a business out of it the bottom line is that you’re going to have to do the hard work. Life might hand you the best equipment on the planet, but you’re going to have to create the opportunities for yourself by working your butt off.
So what should you do when life doesn’t hand you lemons? Be thankful for what you do have, look for opportunities that can challenge you and your business. Create change and don’t be afraid of it, try new things, and practice, practice, practice!
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