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How to Clean Your Camera

how to clean your cameraDisclosure: This post contains affiliate links, which means Photography Awesomesauce receives commission if you make a purchase using affiliate links.

Hello world! Thanks for all your support and nice emails while I was down and out being sick with the flu. I’m SO happy to be getting back to blogging with you!

As the season slows down and you’re photographing less I really want all of you to consider taking your camera in for a cleaning. This is something that should be done annually, and sometimes photographers who use their cameras often will do it twice per year.

Essentially you just want your camera sensor to be cleaned, and have the pros give your camera a “check-up.” This can be super important for your camera’s health for the rest of the year. A check-up and cleaning can prevent worse problems down the line and sending your camera in now while you have time may save you lots of money and tears later.

Send it in to the Manufacturer for Cleaning
There are lots of different options for this. You can use the >Canon Professional Services< for repair or cleaning or >Nikon’s Professional Services.< You also have the option of using any local stores and their services as well.

One thing I would reccomend for Canon and Nikon users is paying an annual fee and becoming a member of the Professional Services groups above (for whatever camera type you have). This can save you money, and having a membership will often give you discounts on repairs, camera loans when yours is in service, quicker repair times and free annual cleanings. If you’re not a member and still want to send in your camera for cleaning you can still do that, but you may want to rent a camera from Borrow Lenses in the meantime so business doesn’t slow down.

When to Clean Your Camera & Lenses
As photographers we use our cameras pretty often and while there is no perfect time to clean your camera, when you start changing lenses and notice a lot of dust – get it cleaned. You may also notice dust spots on your images as well from your sensor.

Cleaning your lenses is another story. You can purchase a lens cleaning kit. I recommend if you are using your camera on a weekly basis to take the time to clean it once a week. When you purchase a lens cleaning kit follow the instructions carefully. The last thing you want to do is be rough with your camera and scrape the tinniest piece of dust across your glass.

Can I Clean My Own Camera?
Cleaning your sensor yourself may come with a risk of damaging your sensor too. A damaged sensor can be expensive to fix. If you aren’t familiar with your sensor or the inside of your camera I would say it’s safest to send it in to the experts to do it. The cost of a cleaning won’t be as much as a repair if you mess up your sensor trying to do it yourself. However, if you’re really sure you know what you’re doing, you can grab a cleaning kit online and do it yourself.

How Much Does It Cost?
With the Canon or Nikon Professional Services Membership you pay your membership fee and the cleanings are usually free.
I called my local camera store, which also does long distance repairs if you ship your camera in, Mike’s Camera, and they quoted me $65 for a cropped sensor and $95 for a full frame sensor. Each of these prices were quoted with one lens attached so you can get your lens professional cleaned as well. Additional lenses were around $18 each. If you take your camera to the manufacturer they will also update the firmware as well, so that’s something to consider.

So what am I going to do? I’m going to get myself a Canon Professional Services membership. Their middle tiered membership costs $100 annually and includes 2 cleanings among other things. Although, one of my cameras is still under warranty so I may send it in for free for a cleaning before the warranty runs out too.

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Disclosure: This post contains affiliate links, which means Photography Awesomesauce receives commission if you make a purchase using affiliate links.

18 Products Photographers Should Sell

photography productsSo you set up your business, maybe you’ve figured out all that taxes and get legit stuff and maybe you’re sorta organized, but you’re taking photos and now you’re sitting down trying to decide how to sell them. I am offering a great class coming up on perfecting your In-Person Sales techniques, but maybe you want to figure out exactly what you want to sell first.

All these wonderful professional photography labs have so much STUFF you can sell to your clients and I find it overwhelming. A lot of people have asked what should they sell so here’s a list of all the basics. I try to limit what I have on my list to sell because I think too many options can be overwhelming and result in no sales. However, if someone asks for a specific product type I wouldn’t hesitate to offer them a “custom” sale.

This list is the items that I offer on a regular basis to my clients and are based on my experience over a number of years of what sells best. I find that wallet sheets and magnets and photo mouse pads aren’t big sellers for me. However, that being said, being a good salesman is all about being good at selling products. The more interested you are in the products you sell, the easier they are to sell. That means this may not be the best list for everyone. I know many photographers who are great at selling things like photomugs.

Print Sizes
4×6
5×7
8×10
11×14
16×20

Canvas Sizes
10×10
12×12
11×14
16×20
20×30

Birth Announcements, Save the Dates/Wedding Invitations, Graduation Announcements
Set of 25
Set of 50
Set of 75

Albums
*All come with options of Leather, Photo, or Fabric covers

The Little Black Book (5×7 for boudoir sessions)
5×5
8×8
10×10
12×12

Yes, I realize I didn’t list my prices here. How you price these items is up to you, but I would encourage you to not charge the wholesale prices the labs charge you. Price these items to make a profit since it takes you the time and effort to create the photos and then put in the orders. Pricing for these types of things vary as much as pricing for sessions depending on your area, region income averages and experience.

album design tutorial
Disclosure: This post contains affiliate links, which means Photography Awesomesauce receives commission if you make a purchase using affiliate links.

The Step-by-Step Photography Booking Process

photography bookingAfter you’ve marketed and you have your inquiries rolling in the door and you’ve emailed back and forth about pricing there can be a little bit of that “what’s next” going through your mind. The booking process is almost a workflow in itself and you want to ensure that you are going over the same information and treating each client the same. This is basically a little step-by-step guide on how I go through my booking process and what works best for me. Maybe it can help you out.

Step 1 – Meet in Person

One of the biggest sales tips I got from a well-known mentor on doing sales was to do them in person. Meeting people in person can be an opportunity to develop trust with a client. Once you develop a trust, their desire to work with you is higher. After emailing back and forth with prospective clients about pricing, what’s included and all that jazz I invite them to my office to meet. There’s no guarantee that we’ll sign the contract then and there, but it’s nice to meet in person, show them more photos, and give them an opportunity to ask as many questions as they’d like. By meeting clients in person I find my booking rate is very high. Rarely does anyone who comes to meet with me not book a session. In 2012 I had one prospective client not book with me after meeting and that was it for the year so I find this method to be a great way to be personable and really show clients that they’re not just hiring your photography talent, but also hiring someone they want to work with and be around. If you don’t have an office to meet at you can still plan to meet at a nearby coffee shop and bring sample albums and your portfolio with you. Remember to offer to buy the client coffee.

Step 2 – Follow Up

After a meeting with a client I always follow up within 24 hours. Send them an email letting them know how nice it was to meet them and how you think it would be great to work with them. Offer them an opportunity to sit on their decisions and email or call with more questions if they have any. I’ve received a lot of responses from clients who say that I was the only photographer they met with who followed up with them after so this can be a HUGE plus for them booking with you. Impress them with your attention and customer service.

Step 3 – The Contract & Deposit (Retainer)

Once they’re ready to book you need to have a signed contract. You can do the contract at the initial meeting if they’re ready or after. If I have clients who are ready to book at the meeting I just let them know I’ll email them the contract information after our meeting. I use >Pixifi< to sign contracts and accept deposits online. A retainer (deposit) is required to hold a date and I cannot hold a date without the deposit. Pixifi allows me to send an online invoice to my clients they can pay online with a credit card – it’s super easy!

Step 4 – Confirmation

After they have signed the contract and sent you the deposit be the first person to send them an email and say thanks! If you’re booking a wedding you can start talking about the where and when you want to do engagement photos. If you’re booking another session you can send them information to get prepared and start talking dates and locations.

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Disclosure: This post contains affiliate links, which means Photography Awesomesauce receives commission if you make a purchase using affiliate links.

Step 5 – Share Information

Many photographers have magazines, books, brochures, welcome packets and more. I always wait until after I have a signed contract and deposit to send the information so I’m not wasting valuable time and money I’ve put into products to send it to a client who hasn’t booked. Once you’ve confirmed everything with them you want to send them any materials that will help them prepare for their photoshoot!

Step 6 – Send a Thank You Card or Gift

Depending on what type of client you are booking you may save a thank you gift until the end, but a thank you card right after booking with you is a great treat for your new client to receive in the mail. It can help you seal the deal and start bringing in their referrals before they’ve even been photographed by you!

Simple Wedding Photography
Disclosure: This post contains affiliate links, which means Photography Awesomesauce receives commission if you make a purchase using affiliate links.

 

30 Things You Should Do With Your Photography This Year

I got this email yesterday.

“Hello!

Soooo… tomorrow I’m turning 30.

I read your e-mails everyday and not only aspire to have an awesome photography business some day, but am so awesomely impressed by how you give your knowledge to others. You have already had a profound impact on my life and we’ve never met. That is amazing to me. You touch people so profoundly. I aspire to impact people in that positively awesome way that you do.
So, although you inspire me with all of your followers, I’m hoping you might be able to personally inspire me… I sent this message to several of my friends and family members this evening. I’m hoping you can contribute. I’m getting a lot of ‘go skydiving’ that I can’t say will actually make it onto the list, but I know that whatever you suggest will likely touch my heart and inspire me to live this year is a very great way. Thank you already for all that you do. :)”

Cassie is making a list of 30 things to do while she’s 30. Okay we’re not all turning 30 today, but I thought I’d help Cassie make a list of 30 things to do with her photography this year, and that everyone can do anytime and any year.
1. Take a photo of a lightning strike.
2. Take a self portrait.
3. Plan a day where you have nothing else to do except drive around and take photos of the things you see. Bring a picnic, a friend, your spouse and have fun photographing just for the sake of photographing.
4. Read >The Best Camera is the One That’s With You by Chase Jarvis<
5. Sit down with your photography portfolio and give yourself an honest review.
6. Start a scrapbook of photos of the year. Print out your phone photos, instagram photos, professional photos and make a book of memories.
7. Start storing your photos online so if anything happens to your house or belongings you always have a copy of your memories.
8. Try out some light graffiti photography.
9. Take a picture of the moon.
10. Go to a concert or musical performance and take photos.
11. Rent a creative lens like a fisheye or tiltshift and play with it for a weekend.
12. Learn as much as you can about night photography by planning an evening to go out at the start of sunset and photograph until dark. Downtown areas, cityscapes, and anything with light can be fun to play and learn.
13. Try out some smoke art photography.
14. Get a 20×30 or larger canvas photo printed for your home.
15. Take 52 photo walks. Once per week go out for a walk and photograph.
16. Take a photo of the sunrise.
17. Take a photo of the sunset.
18. Get a polaroid camera. One of those special new ones or an old one, and start photographing your world.
19. Make an effort to be in more photos with your family, spouse, or pets.
20. Practice.
21. Have fun with it.
22. Try a style of photography you’ve never done before.
23. Photograph in the rain. (protect your camera of course)
24. Photograph in the snow (protect your camera here too)
25. Take a picture of someone you love while they’re sleeping.
26. Cook a beautiful meal and practice your professional food photography skills.
27. Photograph your pets (if you have any). Their lives are so short.
28. Get family photos done annually.
29. Make your business kick butt.
30. Love what you do.
Happy Birthday Cassie! Enjoy it!

3 Things Photographers Should Know About Credit Card Fees

credit card feesBeing a small business owner myself means that I often want to support other small businesses in what they do too. However, it can get a little bit awkward when I catch them breaking the law. This has happened to me a few times. I was once nearly charged state, city, and other local sales taxes for a service. In Colorado, services are not subject to sales tax, only tangible items. I quickly caught the business owner and tried to nicely offer my correction and help finding out more information about proper sales taxes. I’ve also been told, when purchasing products like used lenses from someone that if I pay via Paypal I’m expected to pay the Paypal fees as well. My spidey-business-sense sets off red flags when I hear things like that.

Now the legalities of these kinds of surcharges associated with using credit cards are important for you to know as a business owner if you chose to accept credit cards as a form of payment. The legalities are not always easy to find and often depend on the US state you reside in (and some of you it will depend on your country), as well as credit card companies themselves and their own policies.

A surcharge is an extra fee added on to another fee or charge. Some people will call them the Paypal fees, a credit card fee, a checkout fee and a variety of other terms. Usually businesses are interested in tacking on a surcharge that will cover the cost of the transaction of using a credit card. As a business owner it is always going to cost you money to accept credit cards. Different companies take anywhere from 1-4% of the payment. Thus, business owners want to find a way to cover the cost of these fees and will charge their customers and clients a credit card fee.

Here’s what you need to know.

1. Many large credit card companies, like Visa and Mastercard do not allow retailers to charge their cardholders a checkout fee to use their card. If your client wants to pay you with a Visa or Mastercard, you may not charge them any surcharges. You’ll want to check other credit card companies to see what their policies are. What happens when these credit card companies catch you tacking on surcharges to their cardholders, I cannot say, but many of these credit card companies have places online to report retailers for doing just that. >Here< is a link to Visa’s report system.

2. 10 US States have a ‘No Surcharge Law’ which means you cannot charge a surcharge to use a credit card in California, Colorado, Connecticut, Florida, Kansas, Maine, Massachusetts, New York, Oklahoma, and Texas. Each state’s laws are slightly different. Visa provide’s a great link to >this page< which outlines each of those 10 state’s laws pretty clearly. In these states if you are charged a surcharge you have a right to report the retailer to your state’s Attorney General. To those of you who reside and do business in these states please check out the laws and see exactly what the surcharge law is for you.

3. Paypal’s Terms of Service prohibits its retailers from charging a surcharge for accepting Paypal as a payment method. You can check out the Paypal User Agreement yourself at this >link< Click on Number 4 at the top (Receiving Money) and then scroll down to Number 4.6 “No Surcharges” to read their entire agreement on this.

It’s important to do your research for your state and see what of these state laws and company policies will apply to you, hopefully this article can start to point you in the right direction for your business. Personally, because of the policies of companies like Paypal, Visa, and Mastercard as well as my state law here in Colorado I do not charge any credit card fees. There are still a lot of great options out there for accepting credit cards. I use both Paypal and Square to accept credit cards and I don’t mind the fees because I can count those fees as a business expense.

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